6 Types Of Content That Are In Demand (2022)

Here I will share 6 pieces of content that are in demand in 2022

Essa Afridi
4 min readAug 31, 2022
6 Types Of Content That Are In Demand
Photo by lilartsy on Unsplash

By writing this type of content, you can increase your income as a freelance content writer. Writing content no longer just means creating articles for websites or blogs. As the digital economy grows, an increasing number of people are moving their businesses online. It makes no difference if the company is just a small one. They all require a website and a social media following.

Even the traditional professional fields of law, accounting, academia, and medicine require online visibility.

“If your business is not on the Internet, it will go out of business,” said Bill Gates in a well-known quote.

Since all they are used to doing is focusing on their skills, as more and more professionals enter the market, it becomes overwhelming for them. The world of posts, likes, and shares has completely changed.

Freelancers come into play in this situation.

Freelancing is no longer just a side job for college students or people with 9 to 5 jobs. Full-time employees are drawn to the gig economy by the freedom it offers and the feeling of being their own boss.

Those without a well-honed skill typically begin freelancing in the field of content writing. Finding the right audience for your services and knowing exactly what to write about can be challenging at first.

From the list below, pick three or four different types of content, polish them, and begin your freelance career in content writing.

The How-to Guides

On Google, “How to” searches are common. It takes time to keep looking because we can’t find everything on one website. This explains the popularity of “How to Guides,” “Step by Step Guides,” and “The Ultimate Guides.”

Customers may become potential customers if your guide is able to respond to their questions.

A typical guide might be between 3,000 and 10,000 words long. It should be thoroughly researched and answer any questions the user might have. The good news is that as a writer, you will be well compensated for producing such guides.

You can learn what kind of content is included by reading some of the free online guides.

SEO content writing

For new content writers, SEO is the most intimidating term. Many people will probably want to know what SEO (search engine optimization) is and why we need it.

51% of visitors come from organic searches. To rank on Google, your article must be SEO-optimized. Focus on learning Keyword Analysis, Competitive Keyword Analysis, Search Engine Analytics, and Keyword Optimization rather than learning everything there is to know about it.

Find tutorials on YouTube or, to save time, start by paying for courses on Udemy to learn the fundamentals of SEO. The fundamentals of SEO continue to change along with Google’s updated algorithm.

Review articles

In 2021, there will be 2.14 billion digital consumers, predicts a survey. More growth in the number is anticipated. Modern consumers are wise and want information before making a purchase.

Several websites offer products, services, books, and other reviews. These websites even compare the two products to aid in your decision-making.

Through affiliate marketing initiatives, these websites make a sizable profit. By producing review articles, you can take your share.

Although it can be challenging to write a review of a product you haven’t tried, thorough research will help you produce an honest piece.

Listicle articles

It is always preferable to write complex information in a simpler format. In 2012, listicle articles became well-known, and they are still in demand today. It makes it simple for the reader to quickly skim the subject.

36% of readers prefer articles with numbered points, according to a survey, and marketers adore the listicle because it attracts more views.

Posts on social media

Social media posting may sound enjoyable, but it’s difficult to come up with new ideas every day and put them into words. Businesses want their target markets to stay informed about their newest goods and services.

Creating the ideal posts with the ideal strategy is necessary to engage an audience on social media. Each platform is distinct. On Linkedin, what works on Facebook won’t work.

To learn about social media and apply it to your profiles, you can follow blogs. You can begin accepting projects once you have faith in your ability. Keep in mind that only effective writing abilities can lead to success on social media.

Magazine article

Today, digital magazines are as common as printed ones. People subscribe to these magazines because it is convenient to access the content anywhere and does not break the bank.

If you are an authority on a subject and want to share it with a large audience, a magazine article is an ideal format for you. A top magazine might pay $500 for each article.

Conclusion

Read an article on the subject you are most interested in. If you fill in the blanks from a fresh perspective, your writing will be successful in holding the reader’s attention.

Give it a clap if you found this article useful. It motivates me and makes me happy when readers find my articles useful. Please leave a comment with your thoughts on this article, and please follow me for more enlightening articles in the future.

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Essa Afridi

UX/UI Designer | Turning Ideas Into Visual Designs | Providing Solutions Using My Designing Skills | Figma • Photoshop • Illustrator.